(Project Overview)

Coca-Cola Enters Galaxy's Edge

Coca-Cola was launching an exclusive line of drinks for Star Wars: Galaxy's Edge, the eagerly awaited land in Disneyland. To pull off this production, we’d need our best Jedi mind tricks. There were many IPs to juggle: an iconic American beverage, theme park, and film lore. Then, due to the secrecy of the location (a working construction site), we wouldn’t be able to see our set -- to plan lighting, camera moves, or blocking -- until call time. Being cinephiles, we prepared as much as possible. After much research and countless phone calls, we sourced the custom set of cinema lenses and cameras used in "Solo: A Star Wars Story.” On the day, we planned for efficiency, strategically keeping the crew small to stay agile.